The Brains Behind Great Ad Campaigns: Creative Collaboration between Copywriters and Art Directors

The Brains Behind Great Ad Campaigns: Creative Collaboration between Copywriters and Art Directors

by Margo Berman
  • List Price: $45.00
  • ISBN-10: 0742555518
  • ISBN-13: 9780742555518
  • Edition: 2009th
  • Type: Paperback
  • Publisher: Rowman & Littlefield Publishers

About The Book

Catch an inside look at the advertising creative process. Discover how teams collaborate at major agencies to create unforgettable campaigns like the... Read more

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