Strategic Copywriting: How to Create Effective Advertising

by Edd Applegate

List Price: $44.95
ISBN-10: 074253068X
ISBN-13: 9780742530683

Edition: 7th
Type: Paperback
Publisher: Rowman & Littlefield Publishers

About The Book

Strategic Copywriting is a detailed how-to guide on techniques for writing and designing ads in newspapers, magazines, and other print media, as well as... Read more

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Strategic Copywriting: How to Create Effective Advertising

About The Book

Related Books

The Law of Journalism and Mass Communication

Reporting for the Media

Melvin Mencher's News Reporting and Writing

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