Marketing Ethics

Marketing Ethics

by George G. Brenkert
  • List Price: $48.95
  • ISBN-10: 0631214232
  • ISBN-13: 9780631214236
  • Edition: 1st
  • Type: Paperback
  • Publisher: Wiley-Blackwell

About The Book

Marketing Ethics addresses head-on the ethical questions, misunderstandings and challenges that marketing raises while defining marketing as a moral... Read more

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