
Market Orientation: Transforming Food and Agribusiness around the Customer (Food and Agricultural Marketing)
by Martin Hingley- List Price: $154.95
- ISBN-10: 0566092085
- ISBN-13: 9780566092084
- Edition: New edition
- Type: Hardcover
- Publisher: Gower
About The Book
Marketing orientation is both the key objective of most food producers and their biggest challenge. Connecting food and agricultural production with the... Read more
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