The Cultural Environment of International Business (Sb-Principles of Marketing)

The Cultural Environment of International Business (Sb-Principles of Marketing)

by Vern Terpstra
  • List Price: $65.95
  • ISBN-10: 0538800038
  • ISBN-13: 9780538800037
  • Edition: Subsequent
  • Type: Paperback
  • Publisher: South-Western Pub

About The Book

This book provides comprehensive coverage of international business relationships, and goes further to explain how deeply these relationships are... Read more

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