MM (with Marketing CourseMate with eBook Printed Access Card)

by Iacobucci, Dawn

List Price: $79.95
ISBN-10: 053848134X
ISBN-13: 9780538481342

Edition: 2nd
Type: Paperback
Publisher: Cengage Learning

About The Book

MM, Second Edition provides the core concepts and applications of contemporary marketing management. This concise, engaging, and accessible solution... Read more

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MM (with Marketing CourseMate with eBook Printed Access Card)

About The Book

Related Books

Contemporary Direct & Interactive Marketing (2nd Edition)

The New Mainstream: How the Multicultural Consumer Is...

Content Rules: How to Create Killer Blogs, Podcasts,...

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