Advertising and Marketing to the New Majority: A Case Study Approach (Mass Communication)
by Gail Baker Woods- List Price: $67.95
- ISBN-10: 0534241921
- ISBN-13: 9780534241926
- Edition: 1st
- Type: Paperback
- Publisher: Wadsworth Publishing
About The Book
This supplemental text covers the disciplines of advertising and marketing as they pertain to ethnic audiences primarily African, Hispanic, Native, and... Read more
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