assembles leading researchers fromWharton's business faculty who demonstrate how to apply the latestapproaches in decision-making from four perspectives: personal,managerial, negotiator, and consumer. Each chapter describes howdecisions are actually made, presents the ideal scenario, and thenprovides practical suggestions for improvement. The subjects rangefrom when consumers will choose variety, integrating intuition intodecisions, and applying game theory and strategic decisions, todecision factors in negotiations and how choices are made aboutinsurance and health care.

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