The PDMA Handbook of New Product Development, Second Edition
- List Price: $130.00
- ISBN-10: 0471485241
- ISBN-13: 9780471485247
- Edition: 2nd
- Type: Hardcover
- Publisher: Wiley
About The Book
The completely revised and updated "bible"of new product development: The PDMA Handbook of New Product Development, Second Edition. The PDMA Handbook of... Read more
Related Books
$152
Marketing: The Core
- Year: 2001
- Edition: 4th
- Publisher: McGraw-Hill/Irwin
- Type: Paperback
- ISBN13: 9780078112065
- ISBN: 0078112060
$699
Marketing Research
- Year: -0001
- Edition: 6th
- Publisher: Pearson
- Type: Hardcover
- ISBN13: 9780136027041
- ISBN: 0136027040
- Year: -0001
- Edition: 14th
- Publisher: Pearson
- Type: Hardcover
- ISBN13: 9780132102926
- ISBN: 0132102927