Marketing Research Essentials

by Carl McDaniel Jr.

List Price: $112.00
ISBN-10: 0471448451
ISBN-13: 9780471448457

Edition: 4th
Type: Paperback
Publisher: Wiley

About The Book

Marketing Research Essentials, 4th Edition is filled with cases, chapter-opening vignettes, marketing research war stories, and ethical dilemmas. The... Read more

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Marketing Research Essentials

About The Book

Related Books

Research in Education: Evidence-Based Inquiry (7th Edition)

Using Multivariate Statistics (5th Edition)

Teachers Versus Technocrats

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