
Marketing Research
by Aaker, David A.- List Price: $178.95
- ISBN-10: 047123057X
- ISBN-13: 9780471230571
- Edition: 8th
- Type: Hardcover
- Publisher: Wiley
About The Book
Relevant and recent examples and citations. * In-depth coverage of e-commerce and database marketing. * Cases and problems cover a wide range of... Read more
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