Join the Conversation: How to Engage Marketing-Weary Consumers with the Power of Community, Dialogue, and Partnership
by Jaffe, Joseph- List Price: $29.95
- ISBN-10: 0470137320
- ISBN-13: 9780470137321
- Edition: 1st
- Type: Hardcover
- Publisher: Wiley
About The Book
With the continued fragmentation of the media and proliferation of media options, the balance of power has shifted from the marketer to the individual.... Read more
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