
Imagining Marketing: Art, Aesthetics and the Avant-Garde (Routledge Interpretive Marketing Research)
- List Price: $57.95
- ISBN-10: 041543968X
- ISBN-13: 9780415439688
- Edition: N/A
- Type: Paperback
- Publisher: Routledge
About The Book
Imagination is a word that is widely used by marketing practitioners but rarely examined by marketing academics. This neglect is largely due to the... Read more
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