Strategic Management and Online Selling: Creating Competitive Advantage with Intangible Web Goods (Routledge Advances in
by Susanne Royer- List Price: $210.00
- ISBN-10: 041534994X
- ISBN-13: 9780415349949
- Edition: 1st
- Type: Hardcover
- Publisher: Routledge
About The Book
Focusing on Business to Customer (B2C) internet business, and on firms that offer intangible products and/or services that can be directly consumed via... Read more
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