
Qualitative Research Methods in Public Relations and Marketing Communications
by Daymon, Christine- List Price: $55.95
- ISBN-10: 0415222745
- ISBN-13: 9780415222747
- Edition: N/A
- Type: Paperback
- Publisher: Routledge
About The Book
Qualitative research holds great potential for the study of public relations and marketing communications due to its ability to enable researchers to be... Read more
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