
Basic Marketing Research (with InfoTrac)
by Churchill, Gilbert A.- List Price: $189.95
- ISBN-10: 0324190972
- ISBN-13: 9780324190977
- Edition: 5th
- Type: Hardcover
- Publisher: Cengage Learning
About The Book
This best-selling introductory marketing research text has undergone a complete transition in the fifth edition, making it completely accessible to... Read more
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