Marketing Management: Cases for Creative Problem Solving

Marketing Management: Cases for Creative Problem Solving

by Laurence Weinstein
  • List Price: $145.95
  • ISBN-10: 0324027370
  • ISBN-13: 9780324027372
  • Edition: 1st
  • Type: Paperback
  • Publisher: Cengage Learning

About The Book

This collection of over 25 case studies exposes students to a variety of current business scenarios related to marketing and management. This extremely... Read more

FINDING THE BEST PRICES

Related Books

How to Succeed in Advertising When All You Have Is Talent
  • Year: 2007
  • Edition: 1st
  • Publisher: The Copy Workshop
  • Type: Paperback
  • ISBN13: 9781887229203
  • ISBN: 1887229205
CB 3 (with Marketing CourseMate with eBook Printed Access...
  • Year: 2011
  • Edition: 3rd
  • Publisher: Cengage Learning
  • Type: Paperback
  • ISBN13: 9780840058515
  • ISBN: 0840058519
Essentials of Contemporary Advertising (2nd International...
  • Year: 2009
  • Edition: 2nd
  • Publisher: McGraw-Hill
  • Type: Paperback
  • ISBN13: 9780073380971
  • ISBN: 0073380970