interested in business, economics, life science, or social sciences. Without sacrificing mathematical integrity, the book clearly presents the concepts with a large quantity of exceptional, in-depth exercises. The authors' proven formula–pairing substantial amounts of graphical analysis and informal geometric proofs with an abundance of exercises–has proven to be tremendously successful with both students and instructors. The textbook is supported by a wide array of supplements as well as MyMathLab and MathXL, the most widely adopted and acclaimed online homework and assessment system on the market.

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