Branding the Candidate: Marketing Strategies to Win Your Vote (Praeger Studies in Political Communication)
by Lisa D. Spiller- List Price: $49.00
- ISBN-10: 0313394040
- ISBN-13: 9780313394041
- Edition: N/A
- Type: Hardcover
- Publisher: Praeger
About The Book
American voters will be empowered by this revealing, behind-the-scene exposé of the marketing strategies and tactics political candidates use to win... Read more
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- Year: 2011
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- Publisher: Rowman & Littlefield Publishers
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