Psychology of the Consumer and Its Development: An Introduction (The Springer Series in Adult Development and Aging)

Psychology of the Consumer and Its Development: An Introduction (The Springer Series in Adult Development and Aging)

by Webb, Robert C.
  • List Price: $139.99
  • ISBN-10: 0306460734
  • ISBN-13: 9780306460739
  • Edition: 1999th
  • Type: Hardcover
  • Publisher: Springer

About The Book

An unusually understandable survey of the forces or perception and feeling that determine the purchases we make; the roles played by fashion, fads, and... Read more

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