Psychology of the Consumer and Its Development: An Introduction (The Springer Series in Adult Development and Aging)
by Robert C. Webb- List Price: $149.99
- ISBN-10: 0306460734
- ISBN-13: 9780306460739
- Edition: 1999th
- Type: Hardcover
- Publisher: Springer
About The Book
An unusually understandable survey of the forces or perception and feeling that determine the purchases we make; the roles played by fashion, fads, and... Read more
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