Tangled Web They Weave: Truth, Falsity, & Advertisers
by Preston, Ivan L.- List Price: $17.95
- ISBN-10: 0299141942
- ISBN-13: 9780299141943
- Edition: N/A
- Type: Paperback
- Publisher: University of Wisconsin Press
About The Book
Written for the ordinary consumer as well as for advertisers and trade regulators, this book aims to demonstrate how advertising can better serve its... Read more
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