Tangled Web They Weave: Truth, Falsity, & Advertisers

Tangled Web They Weave: Truth, Falsity, & Advertisers

by Ivan L. Preston
  • List Price: $17.95
  • ISBN-10: 0299141942
  • ISBN-13: 9780299141943
  • Edition: N/A
  • Type: Paperback
  • Publisher: University of Wisconsin Press

About The Book

Written for the ordinary consumer as well as for advertisers and trade regulators, this book aims to demonstrate how advertising can better serve its... Read more

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