Niche Envy: Marketing Discrimination in the Digital Age
by Turow, Joseph- List Price: $25.00
- ISBN-10: 0262701219
- ISBN-13: 9780262701211
- Edition: N/A
- Type: Paperback
- Publisher: MIT Press
About The Book
The price we pay for the new strategies in database marketing that closely track desirable customers, offering them benefits in return for personal... Read more
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