Marketing: Principles and Perspectives Loose Leaf
by Bearden, William O- List Price: $107.81
- ISBN-10: 0256218978
- ISBN-13: 9780256218978
- Edition: 2nd
- Type: Hardcover
- Publisher: McGraw-Hill/Irwin
About The Book
Bearden et al. take a cutting edge approach to marketing. This text continues to be a leader in the coverage of the most recent marketing thought. In... Read more
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