Consumer Behavior: Building Marketing Strategy (Irwin/Mcgraw-Hill Series in Marketing)

Consumer Behavior: Building Marketing Strategy (Irwin/Mcgraw-Hill Series in Marketing)

by Del I. Hawkins
  • List Price: $113.60
  • ISBN-10: 0256218951
  • ISBN-13: 9780256218954
  • Edition: 7th
  • Type: Hardcover
  • Publisher: Richard D Irwin

About The Book

The aim of this text is to give students the knowledge and skills necessary to perform detailed consumer analysis, in order to understand markets and... Read more

FINDING THE BEST PRICES

Related Books

The Healing of America: A Global Quest for Better,...
  • Year: 2009
  • Edition: 1st
  • Publisher: The Penguin Press
  • Type: Hardcover
  • ISBN13: 9781594202346
  • ISBN: 1594202346
The Healing of America: A Global Quest for Better,...
  • Year: 2010
  • Edition: Reprint
  • Publisher: Penguin Books
  • Type: Paperback
  • ISBN13: 9780143118213
  • ISBN: 0143118218
Strategic Market Management
  • Year: 2009
  • Edition: 9th
  • Publisher: Wiley
  • Type: Paperback
  • ISBN13: 9780470317242
  • ISBN: 0470317248