Reverse Psychology Marketing: The Death of Traditional Marketing and the Rise of the New “Pull” Game

Reverse Psychology Marketing: The Death of Traditional Marketing and the Rise of the New “Pull” Game

by I. Sinha
  • List Price: $57.00
  • ISBN-10: 0230507549
  • ISBN-13: 9780230507548
  • Edition: 2007th
  • Type: Hardcover
  • Publisher: Palgrave Macmillan

About The Book

Supplementing ideas and insights with numerous engaging and topical anecdotes, this book explores the radical and distinctive concept and approach of... Read more

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