Competitive Identity: The New Brand Management for Nations, Cities and Regions
by Anholt, Simon- List Price: $84.99
- ISBN-10: 0230500285
- ISBN-13: 9780230500280
- Edition: First Edition
- Type: Hardcover
- Publisher: Palgrave Macmillan
About The Book
Ever since Simon Anholt coined the phrase "Nation Branding" a decade ago, there has been more and more interest in the idea that countries, cities and... Read more
Related Books
- Year: -0001
- Edition: 2nd
- Publisher: Wiley
- Type: Hardcover
- ISBN13: 9780470155745
- ISBN: 0470155744
- Year: -0001
- Edition: 2nd
- Publisher: Routledge
- Type: Paperback
- ISBN13: 9780805853810
- ISBN: 0805853812
- Year: -0001
- Edition: 2nd
- Publisher: Wadsworth Publishing
- Type: Paperback
- ISBN13: 9780495006435
- ISBN: 0495006432