
Best Laid Plans: Cultural Entropy and the Unraveling of AIDS Media Campaigns
by McDonnell, Terence E.- List Price: $35.00
- ISBN-10: 022638215X
- ISBN-13: 9780226382159
- Edition: Illustrated
- Type: Kindle Edition
- Publisher: University of Chicago Press
About The Book
We see it all the time: organizations strive to persuade the public to change beliefs or behavior through expensive, expansive media campaigns.... Read more
Related Books

- Year: 2011
- Edition: 1st
- Publisher: NYU Press
- Type: Paperback
- ISBN13: 9780814762233
- ISBN: 0814762239

- Year: -0001
- Edition: Reprint
- Publisher: Vintage Books
- Type: Paperback
- ISBN13: 9780679752554
- ISBN: 0679752552

- Year: -0001
- Edition: Illustrated
- Publisher: W. W. Norton & Company
- Type: Paperback
- ISBN13: 9780393934915
- ISBN: 0393934918