Managing Public Relations: Methods and Tools

Managing Public Relations: Methods and Tools

by Smudde, Peter
  • List Price: $69.95
  • ISBN-10: 0199985170
  • ISBN-13: 9780199985173
  • Edition: 1st
  • Type: Paperback
  • Publisher: Oxford University Press

About The Book

Focusing on the day-to-day matters of running a PR operation, Managing Public Relations is the first book to balance both corporate and agency needs... Read more

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