Marketing: An Introduction
by Armstrong, Gary- List Price: $210.00
- ISBN-10: 0136102433
- ISBN-13: 9780136102434
- Edition: 10th
- Type: Paperback
- Publisher: Pearson College Div
About The Book
This best-selling, brief text introduces marketing through the lens of creating value for customers. Today’s marketing is about creating customer... Read more
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