Marketing: An Introduction

Marketing: An Introduction

by Armstrong, Gary
  • List Price: $210.00
  • ISBN-10: 0136102433
  • ISBN-13: 9780136102434
  • Edition: 10th
  • Type: Paperback
  • Publisher: Pearson College Div

About The Book

This best-selling, brief text introduces marketing through the lens of creating value for customers. Today’s marketing is about creating customer... Read more

FINDING THE BEST PRICES

Related Books

Financial Accounting
  • Year: 2012
  • Edition: 8th
  • Publisher: Wiley
  • Type: Hardcover
  • ISBN13: 9780470929384
  • ISBN: 0470929383
Consumer Behavior: Buying, Having, and Being
  • Year: 2001
  • Edition: 9th
  • Publisher: Pearson College Div
  • Type: Hardcover
  • ISBN13: 9780136110927
  • ISBN: 0136110924
Advertising and Promotion: An Integrated Marketing...
  • Year: -0001
  • Edition: 9th
  • Publisher: McGraw-Hill Education
  • Type: Hardcover
  • ISBN13: 9780073404868
  • ISBN: 0073404861