Marketing Management

Marketing Management

by Winer, Russ
  • List Price: $326.65
  • ISBN-10: 0136074898
  • ISBN-13: 9780136074892
  • Edition: 4th
  • Type: Hardcover
  • Publisher: Pearson

About The Book

Go beyond the basic concepts with a strategic focus and integration of IT and global perspectives. Marketing Management reflects the dynamic... Read more

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