Advertising Management (5th Edition)

Advertising Management (5th Edition)

by Rajeev Batra
  • List Price: $130.00
  • ISBN-10: 0133057151
  • ISBN-13: 9780133057157
  • Edition: Subsequent
  • Type: Hardcover
  • Publisher: Prentice Hall

About The Book

Spanning advertising management, communication, production and promotion, this text looks at the necessary decisions—in the order in which they must... Read more

FINDING THE BEST PRICES

Related Books

Hierarchical Linear Models: Applications and Data...
  • Year: -0001
  • Edition: 2nd
  • Publisher: SAGE Publications, Inc
  • Type: Hardcover
  • ISBN13: 9780761919049
  • ISBN: 076191904X
The Final Forest: Big Trees, Forks, and the Pacific...
  • Year: 2010
  • Edition: First Paperback Edit
  • Publisher: University of Washington Press
  • Type: Paperback
  • ISBN13: 9780295990620
  • ISBN: 0295990627
Statistics for The Behavioral and Social Sciences: A...
  • Year: 2007
  • Edition: 5th
  • Publisher: Pearson
  • Type: Paperback
  • ISBN13: 9780205797257
  • ISBN: 0205797253