Consumer Behavior: Buying, Having, and Being, 6th Edition

Consumer Behavior: Buying, Having, and Being, 6th Edition

by Michael R. Solomon
  • List Price: $160.00
  • ISBN-10: 0131404067
  • ISBN-13: 9780131404069
  • Edition: 6th
  • Type: Hardcover
  • Publisher: Pearson/Prentice Hall

About The Book

Communicating a fascination for the everyday activities of people, this leading book on consumer behavior examines how our world is influenced by the... Read more

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