teach engineers, scientists, and other technologists the management skills they will. need to be effective throughout their careers. Topical coverage includes: *The nature and application of management principles throughout the technology product/project life cycles. *The many dimensions and issues involved with developing an engineering management career, such as getting off to the right start, maintaining technical competence, making the transition to management positions, international implications, ethics, and women/minorities. *Traditional management functions of planning, organizing, motivating, and controlling with an emphasis on the management of technology The third edition has been completely updated with additional information on concurrent engineering, teams, the Internet, information technology, and creativity. A new website for the book contains supporting materials, which can be accessed at the following address: http://www.prenhall.com/babcock_morse

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