Essentials of Marketing Management w/ 2011 Update

Essentials of Marketing Management w/ 2011 Update

by Greg Marshall
  • List Price: $216.52
  • ISBN-10: 0077558596
  • ISBN-13: 9780077558598
  • Edition: 1st
  • Type: Paperback
  • Publisher: McGraw-Hill Education

About The Book

This is a textbook that instructors can connect with and students can learn from, in that it pulls them into the world of marketing through real-world... Read more

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