Managing Brands
by Sylvie Laforet- List Price: $91.98
- ISBN-10: 0077117484
- ISBN-13: 9780077117481
- Edition: N/A
- Type: Paperback
- Publisher: McGraw-Hill Education
About The Book
Offers a fresh look at brand management and strategy and the pivotal role of branding in business environment. Suitable for students of branding at... Read more
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