Consumer Behavior with DDB Life Style StudyTM Data Disk

Consumer Behavior with DDB Life Style StudyTM Data Disk

by Delbert Hawkins
  • List Price: $177.00
  • ISBN-10: 0073261548
  • ISBN-13: 9780073261546
  • Edition: 10th
  • Type: Hardcover
  • Publisher: McGraw-Hill/Irwin

About The Book

Consumer Behavior, 10/e, by Hawkins, Mothersbaugh, and Best offers balanced coverage of consumer behavior including the psychological, social, and... Read more

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