Consumer Behavior: Building Marketing Strategy (with DDB Needham Data Disk)
by Hawkins, Delbert I- List Price: $122.50
- ISBN-10: 0072416882
- ISBN-13: 9780072416886
- Edition: 8th
- Type: Hardcover
- Publisher: McGraw-Hill/Irwin
About The Book
Hawkins offers balanced coverage of consumer behavior including psychological, social, and managerial implications. The new edition offers exciting and... Read more
FINDING THE BEST PRICES
Related Books
- Year: 2011
- Edition: 9th
- Publisher: McGraw-Hill/Irwin
- Type: Hardcover
- ISBN13: 9780077499853
- ISBN: 0077499859
- Year: -0001
- Edition: 4th
- Publisher: Routledge
- Type: Paperback
- ISBN13: 9780415880596
- ISBN: 0415880599
- Year: 2013
- Edition: 4th
- Publisher: Kendall Hunt Publishing
- Type: Paperback
- ISBN13: 9780757573316
- ISBN: 0757573312
