Repositioning: Marketing in an Era of Competition, Change and Crisis

Repositioning: Marketing in an Era of Competition, Change and Crisis

by Jack Trout
  • List Price: $30.00
  • ISBN-10: 9780071635592
  • ISBN-13: 9780071635592
  • Edition: 1st
  • Type: Hardcover
  • Publisher: McGraw-Hill Education

About The Book

The book that completes Positioning . . . Thirty years ago, Jack Trout and Al Ries published their classic bestseller, Positioning: The Battle for Your... Read more

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