The Elusive Fan: Reinventing Sports in a Crowded Marketplace

The Elusive Fan: Reinventing Sports in a Crowded Marketplace

by Irving Rein
  • List Price: $35.00
  • ISBN-10: 0071454098
  • ISBN-13: 9780071454094
  • Edition: 1st
  • Type: Hardcover
  • Publisher: McGraw-Hill Education

About The Book

Sports are a multibillion-dollar global business that will continue to grow by leaps and bounds into the foreseeable future. The bad news is: It's never... Read more

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