
The Fall of Advertising and the Rise of PR
by Ries, Al- List Price: $14.99
- ISBN-10: 0060081996
- ISBN-13: 9780060081997
- Edition: Reprint
- Type: Kindle Edition
- Publisher: Harper Business
About The Book
Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations. Today's major brands are born... Read more
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