Contemporary Cases in Consumer Behavior
by Roger D. Blackwell- List Price: $65.95
- ISBN-10: 0030970385
- ISBN-13: 9780030970382
- Edition: Subsequent
- Type: Paperback
- Publisher: Harcourt College Pub
About The Book
This collection of 44 classic and contemporary cases allows students to develop their analytical skills as they apply consumer behaviour concepts. A... Read more
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