Interactive Decision Aids: Effects on Consumers, Retailers, and Manufacturers (Marken- und Produktmanagement)

Interactive Decision Aids: Effects on Consumers, Retailers, and Manufacturers (Marken- und Produktmanagement)

by Nina Mazar
  • List Price: $119.00
  • ISBN-10: 3824480204
  • ISBN-13: 9783824480203
  • Edition: Softcover reprint of
  • Type: Paperback
  • Publisher: Deutscher Universitätsverlag

About The Book

Nina Mazar examines the effects of an interactive tool that can tailor information extremely fast: the interactive comparison matrix (CM). It provides... Read more

FINDING THE BEST PRICES

Related Books

Elementary Differential Equations with Boundary Value...
  • Year: 2007
  • Edition: 6th
  • Publisher: Pearson
  • Type: Hardcover
  • ISBN13: 9780136006138
  • ISBN: 0136006132
Fundamentals of Probability, with Stochastic Processes...
  • Year: 2004
  • Edition: 3rd
  • Publisher: Pearson
  • Type: Paperback
  • ISBN13: 9780131453401
  • ISBN: 0131453408
Elementary Differential Equations (6th Edition)
  • Year: 2007
  • Edition: 6th
  • Publisher: Pearson
  • Type: Hardcover
  • ISBN13: 9780132397308
  • ISBN: 0132397307