Marketing and Designing the Tourist Experience

Marketing and Designing the Tourist Experience

by Isabelle Frochot
  • List Price: $48.00
  • ISBN-10: 1908999462
  • ISBN-13: 9781908999467
  • Edition: N/A
  • Type: Hardcover
  • Publisher: Goodfellow Publishers

About The Book

The topic of experience is becoming central to full understanding of consumer behaviour. The book covers the key sectors where it is critical - from... Read more

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