Transforming Your Go-to-Market Strategy: The Three Disciplines of Channel Management

Transforming Your Go-to-Market Strategy: The Three Disciplines of Channel Management

by V. Kasturi Rangan
  • List Price: $45.00
  • ISBN-10: 1591397669
  • ISBN-13: 9781591397663
  • Edition: 1st
  • Type: Hardcover
  • Publisher: Harvard Business Review Press

About The Book

Most distribution channels are outdated and unwieldy, serving neither customers nor channel partners adequately. Despite new technologies that have... Read more

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