Manage for Profit, Not for Market Share: A Guide to Greater Profits in Highly Contested Markets

Manage for Profit, Not for Market Share: A Guide to Greater Profits in Highly Contested Markets

by Hermann Simon
  • List Price: $35.00
  • ISBN-10: 1591395267
  • ISBN-13: 9781591395263
  • Edition: N/A
  • Type: Hardcover
  • Publisher: Harvard Business Review Press

About The Book

How do companies in mature markets—where savings from cost-cutting have been exhausted and breakthrough innovations are hard to come... Read more

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