Consumer Behaviour: Applications in Marketing

Consumer Behaviour: Applications in Marketing

by Robert East
  • List Price: $189.00
  • ISBN-10: 1473919495
  • ISBN-13: 9781473919495
  • Edition: 3rd
  • Type: Hardcover
  • Publisher: SAGE Publications Ltd

About The Book

Extending beyond a basic psychological approach to Consumer Behaviour, this text provides an empirical understanding of the subject and will be of... Read more

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