Advertising Creative: Strategy, Copy, and Design

Advertising Creative: Strategy, Copy, and Design

by Tom Altstiel
  • List Price: $103.00
  • ISBN-10: 1452203636
  • ISBN-13: 9781452203638
  • Edition: Third
  • Type: Paperback
  • Publisher: SAGE Publications, Inc

About The Book

Written in an accessible style, Advertising Creative has become a key resource on the most recent trends of strategy, concepts, design, and integration... Read more

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