Consumer Behavior, Loose-Leaf Version

Consumer Behavior, Loose-Leaf Version

by Wayne D. Hoyer
  • List Price: $161.95
  • ISBN-10: 1305640055
  • ISBN-13: 9781305640054
  • Edition: 7th
  • Type: Loose Leaf
  • Publisher: South-Western College Pub

About The Book

The popular CONSUMER BEHAVIOR, 7E draws key concepts from marketing, psychology, sociology, and anthropology to present a strong foundation and highly... Read more

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