Advertising and Integrated Brand Promotion (with CourseMate with Ad Age Printed Access Card)

Advertising and Integrated Brand Promotion (with CourseMate with Ad Age Printed Access Card)

by Thomas O'Guinn
  • List Price: $252.95
  • ISBN-10: 1285187814
  • ISBN-13: 9781285187815
  • Edition: 7th
  • Type: Paperback
  • Publisher: Cengage Learning

About The Book

Place yourself in the midst of today's fast-paced exhilarating world of advertising with O'Guinn/Allen/Semenik/Close's ADVERTISING AND INTEGRATED BRAND... Read more

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