About The Book
Aimed at novice to mid-career event planners, this is the most up-to-date and in-depth book on special events ever, by acclaimed special event producer...
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and speaker Doug Matthews. This book is an essential reference and must-have addition to the library of any company, association, non-profit organization or individual who ever needs to know the details of planning a special event, no matter what size. v Features of This Book · Laid out in easy-to-use, 8 ½ x 11, attractive, coil-bound, soft cover format · Treats the event planning process as a logical series of phases and leads the reader through the process in an easily understandable manner · Contains extensive checklists for every event phase · Contains sample client and supplier contracts that can be copied and used or modified by reader · Contains extensive technical glossaries of Lighting, Audio, Visual Presentation Technology, Catering, and Production Management v Benefits of This Book · Logical and easy to read – does not waste time in getting to the "meat" · Planners will quickly gain knowledge because of the depth of detail compared to other books on the subject, particularly in the technical aspects of event planning · Real checklists and real sample forms are in formats that can be copied and modified for use, saving time and money on research · Considers event planning in the reality of a post-9/11 world with cautions about current industry concerns and problems · So practical that planners will want to literally carry it to all events · Delivers exceptional value for the price
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